If you talk the talk you've got to walk the walk. If your work ethic and hustle doesn't match your audacious goals and aspirations you are setting yourself up for disappointment and failure.
Mike gives you two different angles on getting more from your employees. Remember the Golden Rule, "do unto others, as you would have them do unto you."
You have got to understand your people if you want to incentivize and motivate them to achieve more.
Mike shares a small yet very powerful tip on getting your website to rank higher in Google Search.
What can we learn from the United Airlines fiasco this past week? A lot! But, today we dig deep into the CEO's response to the incident and how you should apologize more effectively.
Suicide is a subject not talked about much but is extremely prevalent in the entrepreneurial community and can be hurdle for failing small business owners.
Luke was a fellow student in my MBA class and is the owner of a white water rafting company and a yoga studio. Mike gives advice on how to scale his business and market his services using social media and video.
A 60 year old asked a question and Mike gives advice on how to quit your 9 to 5 job and start your passion project or entrepreneurial adventure.
This an amazing episode with Omar Soliman, CEO of College Hunks Hauling Junk and a sort of mentor that I have followed for several years. College Hunks now has 100 franchises and is growing very rapidly with over $70,000,000 in annual revenue. Omar gives tips to systemize your business, franchise your company, and turn blue collar work into white collar professions.
This is an update on what I have been up to. Includes franchising my lawn care business, getting awards, and the importance of creating a team culture.
Joseph is 20 years old and in his second year of college. He wants to drop out and run his business full time. His parents still want him to attend college, graduate, and get a corporate job. There is a mindset and process that you should follow if you want to drop out of college.
Aaron lives in Vancouver and emailed a question about starting a mobile fitness business for HR departments. Mike gives advice on creating a minimum viable product, and making real businesses out the ideas you have!
Kristian called in today and talks about his journey as a young business owner. He is looking to scale his business quickly and is able to do so because he puts his money back into the business (instead of buying the fancy car, watch, house, etc). This is a valuable lesson for all entrepreneurs wanting to scale their business.... LIVE ON LITTLE!
If you are selling you products you should sell services... and vice versa. This is a great opportunity to upset existing clients and reach a whole new demographic of prospects. Also, Mike takes a question from a pharmacist that is trying to grow his business.
Ben is a farmer and we talk about how he can disrupt an industry that has been around for thousands of years using modern marketing methods and techniques.
Sanjeev called in today and is the owner of a physical therapist business called Fyzical in Florida. Mike talks about the ways that Sanjeev can target his audience of 40+ year old market and advertise to them.
Trump won the election a couple months ago... I really could care less from a political standpoint but from a marketing an business side I think there are some takeaways and things to learn that will help you advertise and promote your small business!
If you get one bit of information out of the entire podcast and all the episodes on Business Bootcamp Podcast, it is this: you MUST build your business on systems... not personality, talent, or your skills. Short and sweet rant that I just had to give... listen to it twice and let it be the spark that gets you to do something about it!
This is a follow up episode one creating a hiring system. There are four steps: online application, job fair, interview, hiring and training.
Sam asked a question in episode 148 and today he calls in and gets more advice on ramping up his audio production business. Marketing and advertising tips on the house!
Eric, a former Marine, called in this week and wants to start a lawn care and landscaping business. Mike talks about the infant stages of the business, getting on the same page as your spouse, and specific numbers Eric should be hitting.
Sam is a recording artist and wants to expand his business. The problem is he doesn't want the music (his passion) to suffer. How do you make a profitable business without sacrificing doing the thing you love?
Ever had a LÄRABAR? They are all-natural energy bars sold in thousands of stores around the country. Ever wondered who started Larabar or how it became the company it is today? The founder of LÄRABAR, Lara Merriken, joins Mike for an exclusive interview on how she started the business in her kitchen and eventually got acquired by General Mills in 2008.
Vince called in today. He is in his 50's and is having a hard time hiring young guys to work in the landscaping industry. Learn how to deal with millennials that are looking for work and whether or not you should offer salary or by-the-hour pay.
Have a business idea or hobby trend side hustle? Wondering who you should be targeting your marketing too? Focus on the niche! Start on one small customer category and then dominate it. Once that is done use expansion into other categories as a way to propel your business growth.
The million dollar revenue marker has become a milestone for many small businesses. The idea that 7 figures worth of sales is processed from a company shows that it is a real business and not just a hobby. It shows that the proprietor (founder) figured out how to create a team around their idea and make a profitable enterprise.
Here are 4 things you must do to take your business from $100K per year to the elusive $1,000,000 marker. Essentially this is how you 10X your company.
You are a sales organization. Don't forget it!
You must have a system in place to attract good people. Your equipment can be great, your storefront and company vehicles pristine but the real value of a business is in the people that work there. Once you have found good people it is important to get them involved in the mission of the business. Until your employees are SOLD on the business succeeding, your customers and clients won't be. Get your people on-board and involved and watch how much more efficient your company becomes -- let alone the company culture boost it will offer.
Notice, I didn't say that you need to hire great people in #1. Great people cost a lot. Great people are in high demand. You have got to have the training in place and the management style implemented that will foster growth and experiential learning.
You are a sales organization. Don't forget it! Treat your sales staff like they are the kings of the universe. You will never save yourself to success and exponential growth. Top line revenue should be a constant focus and not expenses. Spend 80% of your time on revenue generation (sales) and 20% on conservation (budgeting). I find too many people that focus on their annual budget and forget to have a sales system and process in place to achieve their revenue goals.
What would happen if your manager got hurt tomorrow and couldn't work for a year? Or if you got hit by a truck tonight? Gruesome, yes, but it happens... and most small businesses fail at that moment or shut their doors soon after. The reason they fail is the positions of the company are upheld by strong personality and people and not the systems and procedures those people follow. You should have an operations manual that outlines the processes of every function within your organization. How do you create an invoice? When do you advertise certain services? How is the shop supposed to be organized? How are the books reconciled? If you create standard operations procedures for all the positions within your company it is much easier to find and train new people to fill those spots if they become empty.