In this Q&A session Sasha, a baker and business owner, wants to know how to BLOW UP (ie. grow) her business.
In this Mike Minute edition we dicuss the fast-casual restaurant service, Chipotle. We analyze their marketing and emphasize the points that all small business owners and entrepreneurs can learn from. Also, Mike shares an item from his business bucket list.
Melissa Krivachek shares how entrepreneurs can "have it all" by living a bold lifestyle.Melissa shares some of her tips for starting, growing, and saving a business, including: focussing on your ideal client and the power of publicity. She would know because she's been on Forbes, CNN, and every other big name news network.
Ely Delaney shares concrete, real-world, acitonable marketing tips for small business. Ely shows that asking "How can I help you?" is one of the most powerful networking and advertising tools.
Today we take a look at the way the sales process SHOULD go and we see how that is in complete opposition too traditonal selling advice.
Doug Hess was in a motivataional seminar when he had an idea and decided to take the entrepreneurial plunge. Follow us on his journey of publishing a book based on the movie, "Wall Street"
Today, Mike tells you why you need to stop the bidding war - stop being a cheap skate. Dont be the cheapest, be the best. Focus on profitability and profit margins by being the BEST.
Dean Roberts was going through an ugly break up, his business was falling apart, and he was becoming depressed. How did he get through it all? Find out how he came back and built a company that generated hundreds of thousands of dollars each month. We catch up with Dean today as he is on a road trip across America.
Today Mike digs into why McDonalds has had a 3 year sales slump and how they can turn things around.
Linsi Brownson owns a digital marketing and web design business. She offers insight into a very simple, yet effective way of planning a buiness in terms of money, vision, and goals. The times of 40-50 page business plans is over. Linsi will also share the importance of web design and marketing strategies.
We take a look at the advertising tactics of companies that show commercials on Superbowl Sunday. Hear interesting Superbowl stats and audio bites from the NFC Championship game that give awesome insight into what a leader / business owner should do on a day-to-day basis.
Mark designed an electric car before he turned 18. He developed a technoology that he sold to General Mills when he was 21. Now he is building a wallet factory and has a growing business of more than 13 employees. Get some great advice on fear, failure, and achieveing your dreams!
Ready to sweat? ITS BOOTCAMP TIME!
Today Mark, a young programmer from Seattle, WA, will get actionable advice from Mike on how to start his web design business. Marketing and creating a USP (Unique Selling Proposition) are the keys Mike will be discussing.
Pamela Gockley shares with small business owners how to effectively market their comapnies online and offline by creating a reputation factor. Great actionable tips and advice for website and social media intereaction.
Leslie Hassler gives advice on the most valuable (and limited) resource we have -- time! Time management is key during the startup phase in order to keep life balanced. Great listen for mom-preneurs or business owners that feel maxed out and pulled in 100 different directions.
One tip: K.I.S.S. (Keep It Simple Stupid)
It was a hot day in Texas and Julie Austin was a dehydrated runner... it was then she had an idea. Follow her journey from that moment until several years later she owns a production and distribution business that produces a NASDAQ award-winning product that's shipped around the world.
Mike Cook instructs entrepreneurs on the importance of relationship building within and organization.
Also, Mike co-hosts the show at the beginning by taking a quesstions from Gilbert, a co-founder of a CPA firm in Florida.
Chris Miles is a personal and business finance guru. He shares with us the importance of cash flow analysis and how to save money from leaking through the cracks.
Chris gives advice and challenges your business and personal budgeting ideologies.
Today Mike takes three questions from REAL business owners. Emmanuel, Art, and Kate submitted questions about starting/growing/saving their businesses.
We will learn about starting a franching, expanding a coffee cafe company, and salvaging a clothing company that is about to close.
In 2008 Marc Mawhinney had a thriving real estate business with over 100 employees. The year later, he had nothing and was deep in debt. Marc shares with us his advice and reflections on how to bounce back from adversity.
Today Mike takes three questions from REAL business owners. Dave, Anna, and Kevin submitted questions about starting/growing/saving their businesses.
We will learn about pros and cons of Shark Tank, expanding a floral shop, and salvaging a pressure washing company that needs help standing out in the marketplace.
In this podcast listeners are going to learn about SO much!
let me try to "summarize" the subjects we will touch on=)
Small business ownership, entrepreneurship, employees, hiring, budgeting, raising capital, startup, growing company, small business management, marketing, advising, consulting, business marketing, networking, money managment, careers, technology, finance, online marketing, social media marketing, interviewing, public speaking, advertising, network marketing, running a business, scaling business, saving business, etc, etc, etc